#ftc
Senwitt pages tagged ftc — blog posts, answers, glossary terms, research, and more.
- blog
Brain exercise vs brain training — a 2026 explainer
Same surface activity, different promise structure. The category distinction matters because the FTC sanctioned the broader of the two promises in 2016, and the 2014 Stanford consensus targeted the same marketing claims.
- blog
Do brain training apps actually work? A 2026 review of the evidence
What the published research — Stanford 2014 consensus, Simons 2016 review, NIH ACTIVE Trial, FTC v Lumosity — actually says about whether commercial brain-training apps work, and what changed in 2026.
- blog
Ten years after FTC v Lumosity: what actually changed in brain apps
The 2016 FTC settlement against Lumosity turns ten. The honest accounting of what the category learned, what it didn't, and what the post-2016 honest products look like.
- route
Brain training claims.
Why Senwitt avoids them.
- route
Scope of evidence.
What Senwitt claims and does not claim.